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About

Dedicated to Being a Voice for the River since 1992

Who we are

About the St. John River Society

The St. John River Society is a not‐for‐profit organization that founded in 1992 by a group of individuals dedicated to the promotion and appreciation of the Wolastoq | St. John River and the stewardship of its natural and cultural heritage and resources. Today the organization represents the entire 673km length of the Wolastoq | St. John River and undertakes programs that will ensure its continued sustainable use and recognition as "one of the major rivers of Canada" (Hugh MacLennan, Seven Rivers of Canada, 1961). The Society has four programming pillars based around its mission, and continues to develop programs and projects that serve these ends: Recognition, Access, Education and Sustainable Management.
What we do

Mission Statement

The St. John River Society focuses on building community strength and managing national and regional multi‐stakeholder projects, and continues to strive for sustainable use and appreciation of our beloved Wolastoq | St. John River.

Funding Graciously Provide By

Reduce Your Wake, Preserve Our River.
Our Wake Aware Campaign drives awareness about the impact of boat wake on the environment. Excessive wake can cause shoreline erosion, disturb wildlife habitats, and spread invasive species like milfoil. We encourage boaters to slow down near shorelines and be mindful of their wake to help preserve the river's natural beauty and ecological health for future generations. Together, we can make a difference by being responsible and Wake Aware.
Our Past Contributions

A brief history of the St. John River Society.

  • 1992 – The Wolastoq/St. John River Society was founded by David Folster and others as a non-profit organization dedicated to promoting appreciation and stewardship of the Wolastoq/St. John River. The Society focuses on preserving the river’s natural and cultural heritage and resources.

    1998 – In response to the Federal Department of Fisheries and Oceans’ wharf divestiture program, the Society took over the maintenance of 13 heritage steamboat wharfs. This action aimed to protect an important part of the river’s heritage and ensure continued public access to the river.

    1999 – Leone Pippard prepared a comprehensive Wharf Transfer Report and Proposal, outlining a plan for the future of the wharfs and the development of a River Trail Network along the lower portion of the river.

    2001 – The Society received Federal and Provincial funding for planning and developing the River Trail Network. That same year, the Society hosted the International River Heritage Conference in Fredericton, marking the first time the event was held in Atlantic Canada. During the conference, the Society announced its intention to pursue the designation of the Wolastoq/St. John River as a Canadian Heritage River.

    2004 – The Society hired its first full-time Executive Director to lead its growing activities.

    2005-2008 – To further the development of the River Trail Network, the Society formed partnerships and secured funding for planning and constructing River Centre facilities in Hampton, Oromocto, and Grand Bay-Westfield, as well as a River Park in Gagetown. Themed driving tours and brochures were also created, and the concept of the Lower River Passage was developed. The Lower River Passage project received the Tourism Association of New Brunswick Partnership Award.

    2009 – Following extensive consultation and planning, the Society transitioned from its role as Managing Partner of the Lower River Passage and began focusing on the St. John River Corridor project, recognizing its commitment to the entire length of the river in the province. Work on the River Corridor project concluded after two years of planning.

    2011 – In partnership with military historians from UNB and other community members, the Society began planning the War of 1812 commemoration, with associated events taking place throughout 2012 and 2013.

    2012 – The Wolastoq/St. John River received final designation as the 38th Canadian Heritage River, marking a significant achievement in the Society’s efforts to protect and celebrate the river’s heritage.

    2019 – The Society began work on the Ecological Limits of Hydrologic Alteration (ELOHA) project in collaboration with UNB researchers. This ongoing work focuses on sustainable watershed management, involving extensive consultations, research, and scientific study.

    2024 – The Society launched the “Be Wake Aware” campaign to educate boaters on the potential impact of their wake on the river and its shorelines. Additionally, the Society continues to manage and maintain the heritage wharfs, securing funding for ongoing repairs and signage updates. The Society also provides education on topics such as cyanobacteria, flooding, and the natural and cultural history of the river.

The Pillars of SJRS

Recognition

The St. John River Society believes in the importance of recognition for the St. John River on the national stage. The Wolastoq/ St. John River is recognized as one of the most important rivers in Canada. The St. John River Society is committed to recognizing the significance of this river to both New Brunswickers and Canadians, and undertakes projects and opportunities that can highlight and increase the recognition of this significant river.

Access

The Society believes that this river is a river of the people. We believe fundamentally that all people should be able to access it and The St. John River Society undertakes projects that guarantee this access in perpetuity.

Education

With over 12,000 years of natural and human history along this river, there are endless opportunities to educate New Brunswicker and Canadians about the stories and experiences of this river.

Sustainable Management

The St. John River Society is dedicated to working collaboratively with partners along the river on projects and programs that ensure the sustainable management of the natural, cultural and recreational resources of the Wolastoq/ St. John River.

Our Team

The Stewards of Our River’s Future...

Dino Kubik

Executive Director

Sharon Cunningham

President